Architect-Designed Soft Goods from Cleverly Laundry in Australia

Nearly four years ago, two women architects in Australia noticed a gap in the bedding and towels market: Rarely were soft goods made to last, few designs appealed to men as well as women, and there were simply too many options. With an architect’s attention to detail, Amelia McPhee and Roshana Lewis set about engineering the ultimate terry ...

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